Daily Intelligence Annotated Daily Calendar
February 2026
3 days need annotation
February 2026 Summary STR Monthly Report
Occ
67.7%
Compset: 72.8%
-5.1 pts YoY
ADR
$152
Compset: $165
-$8 YoY
RevPAR
$103
Compset: $120
-$12 YoY
RGI
86.0
Target: 100
-10.1 pts YoY
MPI
93.2
Target: 100
-5.1 pts YoY
ARI
92.3
Target: 100
-5.5 pts YoY
All three indices declined YoY. RGI -10.1 pts, MPI -5.1 pts, ARI -5.5 pts. February Rodeo demand partially offset a crew contract loss (Feb 18-20) that dragged the monthly average below 90.
Sun
Mon
Tue
Wed
Thu
Fri
Sat
1
82
RGI
RevPAR $78
Occ 58%
2
82
RGI
RevPAR $72
Occ 54%
3
97
RGI
RevPAR $114
Occ 72%
4
98
RGI
RevPAR $120
Occ 74%
5
96
RGI
RevPAR $115
Occ 71%
6
94
RGI
RevPAR $108
Occ 69%
7
84
RGI
RevPAR $82
Occ 58%
8
82
RGI
RevPAR $75
Occ 54%
9
80
RGI
RevPAR $68
Occ 51%
10
97
RGI
RevPAR $112
Occ 73%
11
98
RGI
RevPAR $118
Occ 76%
12
106
RGI
RevPAR $125
Occ 80%
13
111
RGI
RevPAR $144
Occ 86%
14
114
RGI
RevPAR $169
Occ 92%
15
111
RGI
RevPAR $157
Occ 88%
16
91
RGI
RevPAR $96
Occ 64%
17
93
RGI
RevPAR $110
Occ 71%
18
51
RGI
RevPAR $61
Occ 38%
19
56
RGI
RevPAR $66
Occ 42%
20
67
RGI
RevPAR $78
Occ 50%
21
81
RGI
RevPAR $85
Occ 59%
22
82
RGI
RevPAR $80
Occ 56%
23
80
RGI
RevPAR $70
Occ 52%
24
92
RGI
RevPAR $109
Occ 70%
25
96
RGI
RevPAR $115
Occ 73%
26
100
RGI
RevPAR $118
Occ 75%
27
109
RGI
RevPAR $125
Occ 82%
28
115
RGI
RevPAR $144
Occ 88%
Weekly RGI Summary — February 2026
18 / 28 annotated
Week 1 — Feb 1–7
RGI 88
NEAR FAIR
Soft weekends drag avg
Week 2 — Feb 8–14
RGI 109
WINNING
Valentine's + Rodeo open
Week 3 — Feb 15–21
RGI 67
LOSING SHARE
Crew contract ended Feb 18
Week 4 — Feb 22–28
RGI 96
NEAR FAIR
Recovery + Rodeo close

Sales Plan Insights

3 actions
Rodeo Event Houston Livestock Show & Rodeo — Feb 12–28
HOURP captured RGI 111–115 on Feb 13–15 and Feb 27–28. Rodeo is the strongest demand driver of the year. Action: Lock contracted Rodeo rates by Oct 2026 for 2027 season. Target $175+ ADR for Rodeo peak nights.
Contract Loss Crew Contract Ended — Feb 18–20 Crater (RGI 51)
Crew contract expiration created a 3-day RGI crater (51–67) with occupancy dropping to 38%. This is the single largest drag on February's monthly RGI. Action: Identify replacement transient segments (medical, extended-stay, energy sector) to cover weekday base demand. Pipeline: Baylor Med / Methodist contract talks.
Weekend Pattern Structural Weekend Weakness (RGI 80–84 every Sat/Sun)
Non-Rodeo weekends show consistent RGI 80–84 versus weekday amber (93–98). The compset is filling weekend demand from leisure and events that HOURP is not capturing. Action: Add 2 weekend leisure packages for NRG events. Target local staycation segment via Marriott Bonvoy promotions.
Tuesday, February 18
Day 49 of year • Crew Contract Ended
51
RGI
RGI 51 — 49 pts below fair share. Worst day this month.
RevPAR $61 vs compset $120 — gap of $59/night
Metric HOURP Compset
RGI 51 100 (target)
Occupancy 38% 74%
ADR $161 $162
RevPAR $61 $120
MPI 51 100
ARI 99 100
GM Review Required: RGI 51 is 49 points below fair share. ADR was at parity with compset ($161 vs $162) — this was purely an occupancy failure. Crew contract expiration left 117 rooms unsold that the compset absorbed. What was the replacement segment plan?
Annotation
Root Cause Tags
Contract Loss
Demand Gap
Weekday
Revenue Miss
Action Required
Saved Feb 20, 2026 at 9:14 AM by D. Walsh